High-performance titanium dioxide grades engineered for rubber compounding, industrial elastomers, and specialty polymer systems.
Titanium Dioxide (TiO₂) is one of the most widely used inorganic white pigments in the world, prized for its exceptional opacity, whiteness, chemical inertness, and UV-blocking capability. In the rubber and industrial elastomer sector, TiO₂ serves as far more than a colorant — it is a functional additive that directly influences the mechanical performance, durability, and aesthetic quality of finished goods.
Whether in natural rubber (NR), styrene-butadiene rubber (SBR), nitrile rubber (NBR), ethylene propylene diene monomer (EPDM), or silicone elastomers, TiO₂ contributes critical properties that are demanded by industries ranging from automotive to medical devices, construction, and consumer goods.
🔬 Key Insight: The global TiO₂ market for rubber and elastomer applications is projected to grow at a CAGR of over 4.5% through 2030, driven by rising demand from automotive sealing systems, medical-grade elastomers, and eco-friendly white rubber compounds.
TiO₂ exists in two primary crystalline forms used commercially: Rutile and Anatase. Rutile TiO₂ is preferred in most rubber applications due to its superior UV resistance, higher refractive index (2.72 vs. 2.52 for anatase), and better weatherability. Anatase grades find use in applications where photocatalytic activity or specific optical properties are required.
TiO₂ absorbs and scatters UV radiation, significantly extending the service life of rubber products exposed to outdoor environments — critical for automotive seals, roofing membranes, and cable jacketing.
With a refractive index of 2.72, rutile TiO₂ delivers unmatched hiding power in white and light-colored rubber formulations, reducing pigment loading requirements and lowering costs.
TiO₂ is chemically stable across a wide pH and temperature range, ensuring it does not interfere with vulcanization chemistry or degrade under harsh industrial conditions.
Fine-particle TiO₂ acts as a mild reinforcing filler in elastomers, improving hardness, tensile modulus, and dimensional stability without significantly compromising flexibility.
Medical-grade TiO₂ is non-toxic and meets stringent regulatory requirements (FDA, EU REACH), making it suitable for medical tubing, gloves, and pharmaceutical packaging elastomers.
From automotive sealing to medical-grade components, TiO₂ plays a pivotal role across diverse industrial elastomer segments.
Automotive OEM manufacturers require white or light-colored rubber seals for door, window, and engine compartment applications. TiO₂ provides the necessary UV resistance and color stability to withstand decades of outdoor exposure, thermal cycling from -40°C to +150°C, and contact with oils and fluids. EPDM and silicone compounds loaded with 3–8 phr of rutile TiO₂ demonstrate significantly improved ozone and UV resistance compared to carbon black-free formulations without TiO₂.
Roofing membranes, waterproofing sheets, expansion joint profiles, and bridge bearing pads all utilize TiO₂-loaded EPDM or TPO compounds. The high solar reflectance imparted by TiO₂ (white roofing membranes can reflect 80%+ of solar radiation) contributes to energy-efficient building design — a growing requirement under green building standards such as LEED and BREEAM. TiO₂ loading of 5–15 phr is typical in these applications.
Medical-grade TiO₂ is widely used in natural rubber latex gloves, silicone medical tubing, pharmaceutical stoppers, and IV bag closures. Its non-toxicity, chemical inertness, and ability to provide white coloration without heavy metal contamination make it the pigment of choice in healthcare applications. Compliance with USP Class VI, ISO 10993, and FDA 21 CFR regulations is essential, and pharmaceutical-grade TiO₂ meets all these standards.
White and light-colored cable jackets in fire-resistant, halogen-free (HFFR) formulations rely on TiO₂ for opacity and UV protection. In photovoltaic (solar) cable applications, rutile TiO₂ is critical for ensuring the cable jacketing withstands 25+ years of outdoor UV exposure. The shift toward renewable energy infrastructure is creating significant growth in this application segment globally.
White rubber soles, shoe components, and consumer goods such as rubber gloves, bands, and sporting goods use TiO₂ as the primary whitening agent. In natural rubber and SBR shoe sole compounds, TiO₂ at 10–20 phr loading delivers excellent whiteness, non-yellowing performance, and resistance to ozone cracking. The growing athleisure and premium footwear market is driving demand for higher-performance TiO₂ grades.
Food-grade conveyor belts, hygienic hoses for dairy and beverage processing, and pharmaceutical transfer tubing require white elastomers that are FDA-compliant and visually inspectable. TiO₂ provides the clean white appearance that facilitates contamination detection in HACCP-controlled environments. NBR and EPDM compounds with TiO₂ are standard in food processing equipment globally.
The industrial landscape for titanium dioxide in rubber applications is evolving rapidly, driven by sustainability, performance demands, and technological innovation.
Environmental regulations are pushing formulators toward halogen-free, low-VOC, and heavy-metal-free rubber compounds. TiO₂ — being non-toxic and REACH-compliant — is gaining preference over lead-based and chromate pigments. The transition to sustainable elastomer systems is accelerating TiO₂ adoption globally.
The explosive growth of photovoltaic solar installations and electric vehicle (EV) charging infrastructure is creating unprecedented demand for UV-stable, white-jacketed cables and weather-resistant elastomeric seals. Rutile TiO₂ is a key enabler of 30-year outdoor durability in these critical applications.
Advanced surface treatments using zirconia, alumina, and silica coatings on TiO₂ particles are enabling new performance levels — including reduced photocatalytic activity (preventing rubber degradation), improved compatibility with polymer matrices, and enhanced dispersion. Nano-grade TiO₂ is opening new frontiers in high-clarity and thin-section elastomer applications.
High-TiO₂ content roofing membranes are becoming mandatory in energy codes across the US, EU, and Asia. Cool roof standards require solar reflectance index (SRI) values achievable only with optimized TiO₂ formulations. This is creating a high-growth niche for specialty rubber membrane manufacturers.
China, India, Southeast Asia, and South Korea are experiencing rapid growth in automotive, construction, and medical device manufacturing — all of which are major consumers of TiO₂-loaded elastomers. Regional supply chain development and competitive pricing from Chinese TiO₂ producers like Lomon Billions are reshaping global market dynamics.
Increasing regulatory scrutiny (REACH, RoHS, FDA, NSF) is creating demand for certified, traceable TiO₂ grades with full documentation. Suppliers who can provide SGS testing, food-grade certifications, and lot-specific quality data have a significant competitive advantage in premium market segments.
Shanghai Yuantai Chemical Products Co., Ltd.
Shanghai Yuantai Chemical Products Co., Ltd. has been an Industry and Trade Integration Company for 16 years in Shanghai, China. We specialize in supplying high-quality, stable, and reliable chemical raw materials to support your production. We provide various products to meet customers' demands. To begin a good business, we provide free samples (up to 1kg per product) to our clients — all we want is your trust.
As a trusted supplier of TiO₂ for rubber and industrial elastomer applications, Yuantai maintains strict quality control processes, partners with China's leading titanium dioxide manufacturers including Lomon Billions, and ensures every shipment meets international standards for purity, particle size distribution, and surface treatment consistency.
We have integrated research and development, manufacturing and sales together.

16-years trading experience; well-versed in global chemical trading and rubber industry supply chains.

Products for plastic, rubber, paintings & coating — including multiple TiO₂ grades for every elastomer application.

Products certified with food production licenses, SGS, and international quality standards including REACH compliance.

Free samples up to 1 kg per product (excluding shipping fees) — test our TiO₂ in your rubber formulation before ordering.

If products do not conform to requirements, we accept returns. Your satisfaction is our commitment.
We have integrated research and development, manufacturing and sales together — offering a comprehensive range of industrial chemical raw materials.
Rutile TiO₂ with zirconia/alumina surface treatment. High weatherability, excellent gloss, bright whiteness, and outstanding dispersibility for demanding rubber applications.
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High-performance white pigment with silicon/aluminum surface treatment. Superior hiding power, strong tinting strength, and excellent dispersion for rubber and coating systems.
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High-quality white pigment for PVC pipes and plastic applications. Non-toxic, stable chemical properties, ideal for construction and industrial elastomer piping systems.
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Active pigment via advanced sulfate process. Superior tinting strength, outstanding hiding power, and excellent dispersion. Used in rubber, glass, leather, cosmetics, and plastics.
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We supply high-quality raw materials essential for various industries, including coatings, plastics, rubber, construction, and chemicals. Our products enhance performance, durability, and efficiency in multiple applications.
We have integrated research and development, manufacturing and sales together.



Get free samples of our industrial-grade Titanium Dioxide products. Our technical team is ready to help you select the right TiO₂ grade for your specific rubber or elastomer application — from automotive seals to medical-grade compounds.
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