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High-weatherability rutile TiO₂ with zirconia/alumina inorganic treatment. Excellent gloss, bright whiteness, high opacity — ideal for rubber and industrial elastomer systems.
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Premium rutile grade with outstanding dispersibility and tinting strength. Widely used in rubber products, coatings, and plastic compounding for superior whiteness performance.
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High-quality anatase white pigment designed for PVC pipes and plastic/elastomer applications. Non-toxic, chemically stable, fine white powder with excellent dispersibility.
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Versatile rutile titanium dioxide powder with strong hiding power and excellent UV resistance. Suitable for rubber, industrial elastomers, coatings, and plastic formulations.
Read More ›Titanium dioxide (TiO₂) is one of the most critical white pigments in the global rubber and industrial elastomer industry. Its unmatched refractive index of approximately 2.7 (rutile) makes it the most efficient white pigment available today, providing outstanding opacity, brightness, and UV-blocking performance that no other pigment can replicate at comparable loading levels.
In rubber compounding — whether for automotive seals, conveyor belts, industrial hoses, gaskets, or consumer goods — TiO₂ serves a dual role: it delivers the desired white or light-colored aesthetic while simultaneously acting as a UV stabilizer that extends product service life. For elastomers exposed to outdoor weathering, such as EPDM roofing membranes and silicone profiles, this UV protection function is indispensable.
🔬 Rutile TiO₂ grades with inorganic surface treatment (zirconia + alumina) are the preferred choice for demanding rubber and elastomer applications, offering up to 30% longer UV resistance compared to untreated grades.
Beyond aesthetics, TiO₂ contributes to the thermal stability of rubber compounds during high-temperature vulcanization processes, reduces discoloration under heat and UV exposure, and improves the overall surface quality of finished elastomer parts. As global demand for high-performance, durable rubber products continues to rise, the role of premium TiO₂ pigments becomes ever more strategic.
The global shift toward electric vehicles is accelerating demand for high-performance rubber seals, gaskets, and vibration-damping elastomers that require premium TiO₂ for color stability and UV durability under demanding under-hood conditions.
Cool-roof EPDM and TPO membranes rely heavily on rutile TiO₂ to achieve high solar reflectance (SRI) ratings mandated by green building codes such as LEED and ENERGY STAR, driving significant volume growth in the construction elastomer segment.
Manufacturers are seeking TiO₂ grades that enable reduced pigment loading without sacrificing opacity — lowering overall compound cost and carbon footprint. Advanced surface-treated rutile grades deliver 15–25% efficiency gains in this regard.
Next-generation nano-TiO₂ particles are being integrated into specialty elastomers for photocatalytic self-cleaning surfaces, antimicrobial medical devices, and smart coatings — opening entirely new application frontiers beyond traditional pigmentation.
Rapid industrialization in Southeast Asia, India, and China is creating enormous demand for rubber-grade TiO₂ in industrial hoses, conveyor belts, footwear, and consumer rubber goods — with China alone accounting for over 40% of global TiO₂ consumption.
Global OEM supply chains are demanding SGS-certified, REACH-compliant TiO₂ with documented heavy-metal-free profiles. This is elevating the importance of sourcing from verified, quality-certified suppliers with traceable production records.
EPDM and silicone-based automotive seals require TiO₂ to achieve consistent white or light-gray colorways while maintaining dimensional stability across temperature ranges from -40°C to +150°C. Rutile grades with alumina/zirconia surface treatment prevent discoloration during high-temperature vulcanization and provide long-term UV stability for exterior-facing components. Typical loading: 3–8 phr depending on target opacity and compound cost balance.
In food-contact conveyor belting and pharmaceutical-grade hoses, TiO₂ must meet stringent purity requirements alongside performance specifications. Non-toxic, food-safe grades of TiO₂ (compliant with FDA 21 CFR and EU regulations) are essential. The pigment improves both the visual inspection capability of the belt surface and provides UV resistance in outdoor conveyor applications such as mining and agriculture. Anatase grades are sometimes preferred here for their softer particle structure and reduced abrasion on processing equipment.
White EPDM roofing membranes represent one of the largest volume applications for TiO₂ in the elastomer sector. High-quality rutile TiO₂ (typically 10–20 phr loading) is critical to achieving the solar reflectance index (SRI) values above 78 required for Energy Star certification. The pigment must maintain its reflectance performance over a 20+ year service life, resisting chalking, yellowing, and UV degradation — demanding the highest-grade surface-treated rutile products available.
Silicone rubber formulations for medical devices, aerospace seals, and high-temperature industrial gaskets rely on TiO₂ for both whitening and heat-reflective properties. In silicone systems, TiO₂ must be carefully surface-treated to ensure compatibility with the silicone polymer matrix and prevent premature crosslinking. Rutile grades with organic surface treatment are typically specified to achieve optimal dispersion and minimize viscosity increase during compounding.
Recycled rubber flooring tiles and sports track surfaces use TiO₂ as a brightening agent to create light-colored base compounds and pastel color systems. The pigment's high refractive index allows formulators to achieve bright, clean colors with minimal colorant loading on top of the TiO₂ white base. UV stability is critical for outdoor sports surfaces exposed to direct sunlight, making weather-resistant rutile grades the preferred choice for this application.
Natural and synthetic latex products — including foam mattresses, gloves, balloons, and dipped goods — use TiO₂ to achieve white coloration and improve opacity. In latex systems, TiO₂ must be pre-dispersed into stable aqueous slurries with appropriate dispersants to prevent agglomeration. The pigment also contributes to the UV stability of thin-walled latex films, extending the functional life of outdoor latex products such as garden hoses and weatherproof gloves.
TiO₂ is incorporated at 3–20 phr in rubber master batches to achieve target whiteness, opacity, and UV resistance. Proper surface treatment ensures compatibility with sulfur and peroxide cure systems without adversely affecting vulcanization kinetics or mechanical properties.
Bridge expansion joints, tunnel seals, and waterproofing membranes demand elastomers with decades of outdoor durability. High-performance rutile TiO₂ provides the UV protection and color stability needed to meet infrastructure lifecycle requirements of 25–50 years.
White rubber soles, sports shoes, and consumer rubber products rely on TiO₂ for clean, bright white aesthetics that resist yellowing during processing and in-service UV exposure. Anatase grades are commonly used in footwear for their excellent whiteness and brightness characteristics.
Medical-grade silicone and latex products require TiO₂ that meets strict biocompatibility and purity standards. Non-toxic, heavy-metal-free TiO₂ grades enable white coloration in medical tubing, seals, and device components while complying with ISO 10993 and FDA requirements.
Shanghai Yuantai Chemical Products Co., Ltd. has been an Industry and Trade Integration Company for 16 years in Shanghai, China. We specialize in supplying high-quality, stable, and reliable chemical raw materials to support your production. We provide various products to meet customers' demand. To begin a good business, we provide free samples (up to 1kg per product) to our clients — all we want is your trust.
Our titanium dioxide product portfolio covers rutile and anatase grades for rubber, coatings, plastics, inks, and specialty applications — all backed by rigorous quality control, international certifications, and responsive after-sales support.
16-years trading experience — we are well-versed in global chemical trading and rubber industry supply chains.
We supply products related to plastic, rubber, paintings & coatings — a one-stop chemical raw material partner.
Our products are certified with food production licenses, SGS, and international quality standards for global compliance.
Free samples up to 1 kg per product (excluding shipping fees) — evaluate our TiO₂ quality before you commit.
If products do not conform to requirements, we accept returns — your satisfaction and production continuity come first.
Rutile TiO₂ with zirconia/alumina surface treatment. High-weatherability, versatile grade with excellent gloss, bright whiteness, high opacity, and outstanding dispersibility.
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High-performance white pigment with silicon/aluminum inorganic surface treatment. Superior hiding power, strong tinting strength, and excellent dispersion for high-quality coatings.
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High-quality white pigment designed specifically for PVC pipes and plastic applications. Non-toxic, chemically stable, fine white powder with excellent dispersibility.
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Active pigment via advanced sulfate process. Superior tinting strength, outstanding hiding power, excellent dispersion. Used in coatings, rubber, glass, leather, cosmetics, soaps, plastics, and papermaking.
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A key white pigment used in rubber compounds, elastomers, paints, coatings, plastics, and paper to improve brightness, opacity, UV resistance, and long-term weatherability.
Enhances rubber strength and tear resistance, improves ink and coating texture, and acts as an anti-caking agent in food and pharmaceutical applications.
A crucial raw material for ceramic production, fertilizers, and catalysts in chemical industries, contributing to improved material strength and quality.
We have integrated research and development, manufacturing, and sales together.
Request free samples of our titanium dioxide pigments today and experience the difference that premium, certified TiO₂ makes in your rubber and industrial elastomer products.
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